QuanticMind is a cloud-based marketing management platform that helps businesses of all sizes manage PPC campaigns, search engine marketing and automated bidding. The platform uses algorithms, AI and semantic distance modeling to allow click-attribute tracking, bid modification, long-tail bidding, keyword value prediction and more. Additionally, users can automate multiple tasks such as keyword assigning, keyword replacements and link management.
QuanticMind features a decision engine to facilitate machine learning, cloud management and in-memory processing. It uses predictive analytics to manage auctions and automate keyword grouping. The solution enables users to customize dashboard with a drag-and-drop interface and get insights into built-in trends, cost and performance data, advertising influence and campaign evaluation.
QuanticMind integrates with multiple marketing and publisher platforms including Adobe Site Catalyst, eBay Enterprise and Google Analytics. Pricing of the product is available on request and support is extended via phone, documentation and online help desk.
Mark D. Especialidade: Software Número de funcionários: 1.001-5.000 funcionários
Overall it has been a really good partnership right from the start, first with rep. in sales, through to Timur from technical side, another rep.from product development , another rep. our account manager and right through to our fantastic customer success manager who has been really outstanding. They have been very engaged and very conscientious at all stages. They have also been very patient as it took us a while to agree to a trial! We have received everything we have asked for in terms of features or product suggestions. Progress has never stopped, not after on-boarding, not after the trial, not after we got all the elements we originally required and not even after we got the extra features we suggested. We have just implemented a sophisticated model to weight conversions by revenue potential and are currently at the final stages of a project that will significantly change how we manage our campaigns in a much more efficient and effective manner.
I like three main things about the product
1. It works with with smaller accounts. Unlike other competitors that force you to bundle multiple accounts and campaigns into a single bid policy this tool can work effectively at much lower levels of conversions
2. The trial, on-boarding, account management and willingness to solve any issue has been amazing.
3. It allows co-operative bidding which results in much lower CPCs.
When we signed up last year the interface was just relaunched and with that there are some small usability issues. The team however are working on big and small updates on a frequent basis and the tool is becoming much more sophisticated and usable.
Avaliador Verificado Especialidade: Serviços financeiros Número de funcionários: 201-500 funcionários
My general experience with QuanticMind has been a very good one.
Primary functionality, i.e., the bidding, works well. They now use portfolio bidding, and where there's data, they do a great job hitting your desired metrics.
Secondary functionality is fair; however, they are ramping up their release schedule. Their releases are robust, too, with multiple features/fixes being introduced, and they proactively discuss with us.
An area in which QuanticMind really shines is service. They're responsive to all calls for technical or tactical guidance, and their contacts really know their way around online advertising--thank you,something you don't always see. (Friendly, too!)
They also take the time to understand how your business operates and what numbers are actually important to you. They have no problem then helping translate into platform rules and targets for implementation.
QuanticMind is able to reliably hit our long-term margin goals, the main reason we're using an ad management platform!
It sometimes seems there are features missing or idiosyncrasies with the interface. That said, the company is now rolling out quarterly releases, and I'm hopeful these will be resolved.
Avaliador Verificado Especialidade: Publicidade e marketing Número de funcionários: 51-200 funcionários
Overall, QM has given our organization added lift in our results. We meet with members of QuanticMind weekly. They do take the time to explain new features, upcoming releases and they are always available to answer questions.
Setting up bid policies in QM is pretty easy. Not only has QM optimized our search engine campaigns, but it has also optimized our time. The bid management works across all search engine publishers and has easy to use filters. Once the bid policies are uploaded into QuanticMind we have seen significant lead volume increase with a much lower cost per lead. Who doesn't want more customers at a more affordable cost?
The one thing I can say that I wish was better is that I wish when a change was made it could show in real-time as opposed to the time it takes to sync across the different publishers. It doesn't take a lot of time, maybe 5 minutes, but when I'm making a lot of changes to different campaigns, I often duplicate my work.
Avaliador Verificado Especialidade: Automotivo Número de funcionários: 51-200 funcionários
It gives you more control over what KPIs you want to focus on. I've used other platforms that give you a more cookie cutter experience. QuanticMind makes it easy to create your own metric and tell the system to optimize towards it!
Some of the reports don't allow you to change the axis manually if you are trying to chart multiple things & they currently don't have too many options for social media integration.
However, the great thing about QuanticMind is that they take feedback seriously and will pass along your suggestions and actually get things improved! Plus, the excellent customer service you receive from them will always beat out any minor things you find.
Avaliador Verificado Especialidade: Recursos Humanos Número de funcionários: 13-50 funcionários
Bidding capabilities is the most important functionality for me and QuanticMind delivers. Company has shown a focus on expanding capabilities and listens to customer feedback.
Bidding and reporting features are very robust. We left competitive ad management platform and saw immediate success in ROAS after implementing QuanticMind's bid policies. Reporting is also fairly robust as well, able to connect multiple data sources (publisher and internal) and access / leverage the data.
Improving workflow isn't solid there yet, doesn't support all publisher functionalities so at times we have to go into the publisher to make changes. Interface isn't as intuitive.